In both practical and aesthetic terms, the watch is an essential object of our daily life. But it also makes sense, in fact, when one buys a watch, one buys an object but also the whole universe and the values of the mark of watch and ecology can have an important place there. At Charlie Paris, we are convinced that we owe it to us, as a brand of today and tomorrow, to have a committed and responsible approach. Today, in the world of watchmaking, many initiatives are being launched, environmental commitments and eco-responsible behaviour are increasing. A virtuous approach to which customers, brands and manufacturers are taking part. But what is an ecological watch? Team Charlie Paris gives you its opinion on the subject.
The fact of producing any product requires energy and therefore raw materials and therefore pollutes the planet. If we look at even the manufacture of our steel needles, if we take the whole chain, it requires dozens of speakers and hundreds of machines for their manufacturing. So, according to us, an ecological watch is an occasional watch, a watch of second hand, a watch that has already been produced and used. We believe that this is the most ecological. If you are looking to buy the most environmentally friendly watch, you can buy a watch already produced on the second-hand market like on Leboncoin, Vinted or Chrono24 for example. In recent years, the market for luxury watch-making is a lot developed.
The watch is a jewel that you like to offer to your loved ones or to yourself, and it is generally of great sentimental value. An occasional watch therefore does not necessarily correspond to your expectations if you are looking for a watch offered on a very special occasion
In our view, therefore, an ecological watch must, above all, be a time-sensitive watch. A watch that has been kept for years. Thanks to the quality of its components as well as its design which must be able to cross the years. Starting from the principle that producing/buying a new watch pollutes, it is better to offer a beautiful watch that you will keep long as you buy a watch not expensive but of less good quality every year.
It should be noted that for long keeping a watch it is important to take care of it, we have written one Article on this subject.
At Charlie Paris, we are committed to taking eco-responsible initiatives in order to have a positive impact on daily life, both societal and environmental. But nothing is perfect, which is why we present you today our various responsible actions with a lot of sobriety and humility.
As for watches, we have developed over the years the collections of watch with movements which are in our view more ecological with:
The essential mechanical watch is an environmentally friendly and sustainable product because to operate it uses the energy created by its owner when it carries it.
Eco-responsibility is a direction that companies are gradually taking and the ecology has begun to invest the market watchmaker for some time. Different types of ecological watches are developing and some brands make watches and watch straps from recycled plastic or wood. Some watches use bio-based materials such as castor seeds for their dial and watch case. Other companies choose to remit a percentage of their turnover in favour of environmental associations. If at Charlie Paris we have not (yet) taken these kinds of initiatives, we are aware and happy that the actions are moving in the right direction. Nevertheless, we are trying to make progress on a daily basis, bearing in mind the impact that we can have on society and the ecological actions that we can carry out.
In conclusion, the primary concerns of the clock industry are changing as consumers, and in particular, " Millennials " Want more and more brands committed to the environment. However, a paradox remains, with few consumers claiming to be sensitive to eco-responsible products acting in this direction at the time of purchase. The real challenge today is to reduce the gap between intention and action!